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Manufacturer and distributor help multi-site farming business to get the most from their tyres

Managing tyres correctly has become a key aspect of operating machinery for Lincolnshire farming company E. W. Bowser & Son Ltd, which has benefited from a new soil awareness initiative developed by leading manufacturer Mitas Tyres and Bush Tyres, the leading independent tyre distributor in East Yorkshire, Humberside and Lincolnshire.The initiative entitles customers who purchase four Mitas radi